Study: Nonprofits Score an "F" in Online Fundraising Scorecard
Care2
SEPTEMBER 30, 2014
The study looked at the flow of donation pages on each of the nonprofits websites as well as email appeals, follow up emails, etc. Here are some tips that I''m re-sharing from another Frogloop blog post from 2010 that are still the gold standard. Marketing Research Metrics Nonprofit Benchmark Studies Online Fundraising'
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