How to Write Effective Web Copy (Part 1): Make It Readable
Connection Cafe
JULY 8, 2019
Countless usability tests have shown that users don’t consume digital content the same way they consume printed content. using the Flesich-Kincaid readability test. So, not only do your target audiences have shorter attention spans than ever, there’s ever more stuff to distract them online. It’s a double whammy.
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