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Level Up Your Marketing with Analytics

Association Analytics

In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. In addition to the tools, a very important piece of successful marketing is Taxonomy & Metadata – the foundation of your marketing. How are you tracking success?

Analytics 169
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Does Your Nonprofit Have A Social Media Work Flow?

Beth's Blog: How Nonprofits Can Use Social Media

A social work flow is part of the indicators for “Institutional Support” in the Networked Nonprofit Maturity of Practice model I shared on the SSIR blog last week and in my forth coming book, “ Measuring the Networked Nonprofit.” Record and measure. Image from Steve Heye. So, how exactly do you craft one?