Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

Social Media 102

Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

And anxiously anticipating metrics that assign value even more; And my hopes have all the seeming of a marketer still dreaming, That my efforts not in vain, will yield intangibles and metrics all the same. Flickr bc have established presence there and can cross post for bigger influence. This I hope and so much more.

ROI 76

ROI Social Media Slides Media 76

Care2

OCTOBER 4, 2009

A: The industry average is 0.12%, but many factors can influence this. It’s probably better to measure against your own internal metrics to get an idea of how the campaign is performing. Q: Are there ways that smaller orgs working on same issues within the same community collaborate to raise funds instead of competing?

Donor 45

Donor Advocacy California Facebook 45