Ice Bucket Challenge: Can Other Nonprofits Reproduce It?
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 26, 2014
One has to step back and marvel at the most successful networked fundraising campaigns in the history of social or crowd fundraising. 6) Social Proofing the Call To Action: Another reason is the social proofing element or social validation , where friends tag their friends on social network. The numbers speak for themselves.
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