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Nonprofit Web Design Process Part 2a: Analytics Data as User Research

Connection Cafe

Once we’ve set the timeframe, we then start digging into the data to answer some key questions: What are some benchmark stats for improvement? Percentage of new vs. returning users (hint: more returning visitors = higher loyalty). People who leave the site (bounce rate). Overall site visits. Time spent on the site. What’s Next.

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Online Video: An Interview Revealing Best Practices and Trends - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Read on to learn this experts view on the current state of nonprofits and online video, tips and hints on how to maximize your videos impact, and how much all of this really costs. Has research been done to measure conversion rates, and, if so, what has it concluded? Thats a great way to demonstrate transparency and accountability.

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[VIDEO] How To Know If Your Fundraising Staff Is Leaving Money On The Table

Bloomerang

A little insider hint for you. nonprofit CEOs were killing it, knocking it out of the park, but they still need more money, and they needed their revenue to grow at a higher rate because frankly, the amount of money they were bringing in was simply not matching their strategic plans or the plans within their strategic plans.

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