Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising
Whole Whale
SEPTEMBER 8, 2023
This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” The goal is to develop sustained relationships through habitual positive exposures. Test digital engagement tactics like emoji reactions, quick polls and unfortunate consequences of inaction.
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