Tech Soup

SEPTEMBER 7, 2017

These stories simply exist in our minds until we add language and share them with others. Consider this story, which has changed state laws throughout the U.S.: For example, you could use a series of headlines from the local news such as this (again, fictional): June 9, 2017 — The Daily News: Shelter Takes in 87 Abandoned Dogs.

Storytelling 63

Storytelling Grant Missouri West Virginia 63

M+R

JUNE 7, 2023

What is our ideal headline? Will you need to budget for translation services, or does your organization have in-house translation services? Will you need to budget for translation services, or does your organization have in-house translation services? What types of media outlets do we want to target?

Guide 72

Guide Media Language Storytelling 72

Get Fully Funded

AUGUST 1, 2022

If you write too formally, write in 3 rd person, or write about how great your nonprofit is using ego-centric language, it doesn’t feel connecting at all. CAN SPAM laws so you don’t have to worry about it. Use hero language like “we couldn’t have done it without you” to engage the donor. No acronyms or jargon. Good images.

Newsletter 124

Newsletter email Create Template 124

Neon CRM

JUNE 6, 2023

Let’s use an example of a local animal shelter who wants to drum up support for a proposed law to ban puppy mills. That blog post—instead of just being about the law—could show how it will impact your shelter’s beneficiaries. You’ll notice that the language of Ruby’s summary has been tweaked slightly.

Content 52

Content Ideas Summary Metrics 52