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National Study Reveals: Digital and Social Media Are Delivering Results for Arts Organizations

Beth's Blog: How Nonprofits Can Use Social Media

As Robert Stein, Deputy Director for Research, Technology, and Engagement at the Indianapolis Museum of Art told us, “Museums have tended to use [websites] as extensions of marketing.” But as digital media matures as a tool for cultural organizations, groups are using it as a gateway to connect people with art. There’s more, of course.

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Arts 2.0: Examples of Arts Organizations Social Media Strategies

Beth's Blog: How Nonprofits Can Use Social Media

I'm prepping for a workshop on Social Media and wanted do a round up of recent compelling examples of arts organizations using social media strategies and tools. So, thought I'd take an opportunity to query my network via Twitter and Facebook and see what's new. As does Indianapolis Museum of Art blog. Everyone is a Curator.

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Does Your Museum Need its Own Social Network? Case Study and Discussion

Museum 2.0

Most social networking sites give each user a unique user profile, along with a personal "home base" where you can always find your content, your contacts, and your interests. Some of the most popular are LinkedIn (a professional network), Facebook (social and professional), and MySpace (anything goes).

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Interview with Brooklyn Museum's Shelley Bernstein

Museum 2.0

They even created a Facebook application. They would comment on the photos we'd taken and add notes with links to their own profiles. MySpace is, but Facebook isn’t. We get so much spam on MySpace, whereas on Flickr and Facebook and the blog we never get spam. Using existing tools to run your site allows for plug-ins.

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Creating Your Organization's Social Media Strategy Map

Beth's Blog: How Nonprofits Can Use Social Media

The goal is to help participants create a social media strategy AND take a deep dive into the tactics and tools of social media. What social media tools are they currently using? There is more and more audience research for users of particular social media tools and a lot of it is free. What will resonate with them?