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Data in the Museum: Experimenting on People or Improving Their Experience?

Museum 2.0

Even as the reporters acknowledge that museums are trying to better understand and serve their visitors, there''s a hint of menace in headlines like " The Art is Watching You. " Facebook decides what content you see, what ads you see, and your personal ratio of puppies to snow warnings. We''re trying to personalize. What do you think?

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How To Convince Leadership Content Marketing For Nonprofits Matters

Nonprofits Source

How content marketing influences donor behavior. How to measure data to influence your marketing decisions i. The efficiency ratio , also known as the revenue to cost ratio. The best part of the efficiency ratio is that it doesn’t involve any complex math. How to convince leadership to make long-term investments.

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