Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2008

Here's one of her training presentations. Here's a roundup of recent additions: Social News for Social Good is about how to build buzz with Digg by Jonathon Coleman and the slide show he presented at Forum One - Social Sites for Social Good. The presentation describes the benefits of using Digg and shares some before/after results.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Over the past six months, I've been doing some writing on metrics/analytics in general and Google Analytics in particular. We're using the Idealware stats to explore Google Analytics and to look at some of the basic reports and explain metrics. Which is real life is always much harder and complex than in a training context.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

Buzz tools include FriendFeed, Twitter, StumbleUpon, and Digg - and of course you add many others to this category that are found in other categories. 7 Not everything that counts can be counted and not everything that can be counted counts This is an actual quote from Einstein. I'm not saying that you shouldn't use quantitative metrics.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. So, if your nonprofit web site has complex tracking and analysis needs, you may need to work with a specialist consultant to set up your account and train staff to use it.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

With Twitter, Facebook, Digg and Stumbleupon gone are the days forgotten lore. And anxiously anticipating metrics that assign value even more; And my hopes have all the seeming of a marketer still dreaming, That my efforts not in vain, will yield intangibles and metrics all the same. DEFINE the METRICS. set audience.

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