Demographics Evaluation Gartner Generation 
.orgSource
FEBRUARY 6, 2023
Traditionally the CMO’s focus has been on generating revenue by convincing customers about what they want to buy and why. According to Gartner , the technology and research consulting firm, 90 percent of organizations now have a CX officer or an equivalent position. Isn’t that a CMO’s job? Well, yes, it could be.
.orgSource
JUNE 19, 2023
Gartner Marketing Glossary describes influencer marketing like this: Influencer marketing is a type of social media marketing that involves mentions and endorsements of brands and/or products by individuals who exert influence on a particular audience due to their perceived expertise, trustworthiness, or popularity. Well, not exactly.
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