How many fundraising emails should you send a year?
Care2
AUGUST 28, 2013
The impact of these donation appeals is also often even further blunted by infrequent engagement opportunities, such as advocacy or other storytelling and educational messages where the constituent has a chance to make a difference without being asked for money. I use a basic Breakeven/ Return On Investment (ROI) calculator that I built.
Let's personalize your content