Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 29, 2008

.  So, in that spirit,  I'm sharing my presentation from last week which is a case study of my blogging ROI.    My main point is that you just think of ROI as math , then you're missing the a lot of the value of doing an ROI analysis.    What a combination!

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Digg ROI Twitter Slides 88

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 7, 2008

IN two weeks, I will have the honor of presenting at the E-Metrics Conference with Jonathon Coleman, Nature Conservancy and Laura Lee Dooley. And once you jump into social media, how do you track and measure success?   Laura will focus on Twitter and measuring success.    Jonathan will focus on using Digg. 

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Metrics ROI Community Help 56

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. A short case study about the Nature Conservancy uses e-metrics. " What do you think about measuring social media? Need to catch up last week's ROI conversations so you can jump in - start here.

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Convio API Nptech Summary 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2008

Jonathon Colman is the Associate Director of Digital Marketing for The Nature Conservancy, where he works on a team that is charged with the strategic marketing and promotion of The Conservancy's primary web site, nature.org. Social Media tools during your time with The Nature Conservancy. Amazing job by the conservancy.???

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Social Media Green Digg Stumbleupon 62