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7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

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To do that, you have to connect with them emotionally through a story, a photo, and hero language that makes them feel special and important, like they personally stepped in and made a difference through their gift. Many donors won’t understand your insider language and will stop reading. A perfect thank-you letter does both.

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Create an Online Donation Receipt that Leads to More Donations

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Hero language: When you tell a donor that your nonprofit wouldn’t exist without them, you are speaking the truth. Hero languages reinforces the idea that they made the right choice and increases the possibility that they will give again. But the rules are a bit different around IRS language. So why be shy about saying it?

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How to Get Your Nonprofit’s Story in the News

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Local literacy program supporting students in Haiti raises record-breaking funds, moves 24 students off waiting list. 5K will raise money for school’s outdoor classroom and track . Write the release in a straightforward manner, including relevant information with no sentimental language. Avoid exclamation points.

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7 Reasons Nonprofits Need iPads

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Who could have predicted that one of the most popular iPhone applications would be one that turns the phone into a flute , or that a first-aid app would save the life of man trapped in the rubble in Haiti? It's a great way to create better understanding across language and cultural barriers.

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