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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

A charity combating homelessness should feature stories of providing shelter, not just cute mascots. Immediacy and response are key, even as short-form content proliferates. Facilitate two-way dialogue to make supporters feel heard. Blend time-tested principles with bold new applications. Highlight growth in conversions.

Lesson 59
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Reflections from Networked Nonprofit Workshop for 300 People

Beth's Blog: How Nonprofits Can Use Social Media

The morning had two segments, beginning with content and small group exercises on several themes from the Networked Nonprofit including culture change , transparency , and simplicity. Geoff Livingston did a great job at live blogging the first section in the morning. Balancing Learning Through Content Delivery and Sharing Experience.

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17 Ways We Made our Exhibition Participatory

Museum 2.0

We collaborated with two local organizations--the Rebele Homeless Family Shelter and Dominican Oaks retirement community--to conduct oral histories and produce a small audio and photo-based exhibit on maintaining love in tough situations. interracial marriage, keeping a family together while homeless) and others are more immediate (i.e.