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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 1) Implement Donation Page Best Practices.

Practice 339
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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling. It’s for this reason that your avatar should be well-designed, not include text that is too small to read in the News Feed, or show any obvious errors in cropping.

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Your Tweet Can Leverage A 10 Cent Donation to Care March 2-5th

Beth's Blog: How Nonprofits Can Use Social Media

Last month, the Twitter community came together online and offline in over 180 cities around the world to raise money for charity:water with the highly successful " Twestival " fundraising event which brought in over $250,000. The event attracted a lot of attention because it was an example of integrating a live charity event with Twitter.

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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

After a supporter follows your nonprofit, your avatar is how they will mentally and visually connect your brand to your Instagram posts. In most cases, your avatar should not include text as it would be too small to read in the Instagram feed on a smartphone. 10) Study Facebook Business Suite. Access and study Insights.

Practice 363
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Twitter As Charitable Giving Spreader: A Meta Analysis

Beth's Blog: How Nonprofits Can Use Social Media

I was able to raise $2,500 in 90 minutes at Gnomedex. Right before Thanksgiving , the TweetsGiving effort and Avi Kaplan helped Epic Change raise over $10,000 in 48 hours to build a classroom in Tanzania. As Lucy Bernholz notes, this might be one more example of fundraising on Twitter is less marginal and moving to the middle.

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NpTechTag Summary: Connected Conversations, Live Blogging, and Other Great Finds

Beth's Blog: How Nonprofits Can Use Social Media

Many useful observations and questions raised about how to analyze the tagging data we've collected and how to move from a folksonomy to a taxonomy. from Sundance where she was busy running around asking celebs to join Six Degrees and getting them sign swag for charity. Photo in flickr from Community Technology Foundation.

Summary 50
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The BEST Way to Find New Donors for Your Nonprofit

Get Fully Funded

Some people don’t give to charity (gasp!) Find New Donors with an Ideal Donor Profile Ok, hang on, because this is an old marketing tool called an avatar that I’ve adapted for fundraising. And what a great result from a less-than-perfect study of my donors! So, don’t even think that everyone should or will give.

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