Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

As an outside observer, the lessons that I took away from this effort were: Having people change their avatar to a pea photo gave a visual clue to the campaign and helped it spread. What is missing is some software or features that track the flow of your donations, almost like doing a social network analysis similar to Twitinfluence.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2006

social marketing,??? which has been used since the early 1970s to refer to a specific marketing discipline, is being hijacked to mean something else entirely with the rise of things like social network marketing. ve been exploring Second Life and avatar marketing ??? I see that you???ve

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2008

Jonathon Coleman's Twitter Avatar. I was (and still am) so convinced that social media and web 2.0 sites were the right way to grow our constituency and awareness online that I dedicated a lot of personal time to pursuing them both before- and after-hours. Our Flickr photo contest. s annual digital photo contest.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2009

Not only does this keep your campaign transparent it help you build you reputation and social capital making it more likely you will get those people back for a donation. The duration of your campaign affects which social networks you’ll rely on. Have a clear call to action. The website was pretty blunt about donations.

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