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Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar

Bloomerang

Any experienced marketer would tell you that understanding one’s audience is key to success in communication. After you identify the goals and objectives of your communication efforts, you can identify an audience. Each goal may have several different audiences in which you want to communicate to. . Pain Points. Occupations.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Upload your avatar/logo (250 x 250), a cover photo(1128 x 191), add a description and website URL, your company/organization size, industry, and city and country.

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10 Signs Your Small Nonprofit Excels at Social Media

Nonprofit Tech for Good

Storytelling is the buzzword of 2016 – and for good reason. However, just as important as the story itself, it how it is presented online. Your third social network should be one that is up-and-coming, expands your mobile skill set, and reaches a new target audience, such as Gen Z on Snapchat or Millennials on Instagram.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling. Then, target a global, open audience.

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The Real Housewives of Social Media: Cooking up Recipes for Nonprofit Success

NTEN

When people logged in on Fridays, they saw hundreds of frozen pea avatars from people who were fighting breast cancer. ThePort, Ning) Multimedia content sharing is a powerful tool for storytelling, providing content that is easy to share and embed. Think of the impact the folks at Movember are having, only online.)

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NpTechTag Summary: NpTech Blog Buzz, NGOS at Demo 07, and Moulin

Beth's Blog: How Nonprofits Can Use Social Media

Carnival of Nonprofit Consultants: The most recent is a roundup of posts addressing the question of how nonprofit communicators can cut through the clutter to engage overloaded audiences. Definitely a must-read, particularly the post by Steve Bridger on the power of storytelling.

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