article thumbnail

Defining a Nonprofit Websites Google Analytics KPIs (Part 2) - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

60) Search « Care2 Adds Two Experts to Nonprofit Services Team | Main | Year-End Fundraising » Tuesday Jan 06 2009 Defining a Nonprofit Websites Google Analytics KPIs (Part 2) Tuesday, January 6, 2009 at 12:43PM | by James OMalley In part 1 of this series, we discussed how to correctly install your Google Analytics.

article thumbnail

How to Implement a Data-Driven Approach to Fundraising

Saleforce Nonprofit

Photo copyright: The National Aquarium. These seemingly basic upgrades fixed things that their previous donor prospect research software lacked, which often resulted in inaccurate donor information and led to asks where the prospect did not have nearly the level of wealth that the old system indicated they did. The Old Ways.

Data 98
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Blogrolls Best, June 15 Edition - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

e.politics Colin Delany How Nonprofits Can Benefit from the Google/Salesforce Partnership Donor Power Blog Jeff Brooks Children or Professionals: Who Communicates Better? Getting Attention Nancy Schwartz Im In Love.with Google Analytics Katyas Non-Profit Marketing Blog: Getting to the Point Katya Andresen Why Me? All rights reserved.

article thumbnail

Year-End Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Making an end-of-the-year plea for funds can often create a perception for the potential donor that the non profit is unorganized and would rather use a shotgun approach to asking for money, than a relationship-based approach to developing resources. December 28, 2008 | David Kinard Copyright © 2008, Care2.com All rights reserved.

article thumbnail

Using Google Analytics to Track a Nonprofit Website (Part 1) - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

a Video! | Main | Care2 Launches Americas Favorite Animal Shelter Contest » Monday Oct 13 2008 Using Google Analytics to Track a Nonprofit Website (Part 1) Monday, October 13, 2008 at 01:21PM | by James OMalley Nonprofits take note: Google Analytics software application has shattered previous barriers to analyzing and optimizing websites.

article thumbnail

Fundraising Dips In First Quarter Of 2009 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

According to the latest Target Analytics Index of National Fundraising Performance , the number of new donors dropped by almost 13%, as compared to 2008. The study also showed that for the first time since Target Analytics released its initial study in 2002, overall revenue per donor declined by 2.1%.