article thumbnail

What does a Purpose-Driven Company Look Like?

Saleforce Nonprofit

A pioneer in biojet fuels, Alaska Airlines partnered with Neste to lay the groundwork for industry-wide adoption of renewable fuel options, such as forest residuals , made from the stumps and branches leftover after a timber harvest, and a cleaner alternative to traditional jet fuel. And, the company has the metrics to prove it.

Companies 106
article thumbnail

The Future of Fundraising: Live Interactive Chat Recap

Tech Soup

Nonprofits Live provided a more robust and interactive alternative to the traditional webinar. The discussion featured guest speakers Jen Burton , community director at Causes ; Tom Dawkins , co-founder of StartSomeGood ; and Miles Orkin , national director for mobile and web at the American Cancer Society.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Breaking Down the Barriers: Hospital Marketing and Development Collaboration

Connection Cafe

Sure, there are joint projects and special events that bring them together on a limited basis… …but for the most part, these two departments have their own goals, objectives, leaders, customers, and metrics. She could probably provide similar information on your hospital’s cancer and orthopedic programs as well.

article thumbnail

Three Different Approaches to Twitter Fundraising: Bees, Turkeys, and Blame

Beth's Blog: How Nonprofits Can Use Social Media

An alternative approach is to experiment and find ways to improve results. . He describes last Thanksgiving's Tweetsgiving campaign and Blame Drew's Cancer campaign. . Stacey is doing this with gratitude, Drew is doing it by blame (blaming his cancer). Is there value in the impressions metric? TweetsGiving 2009.

Turkey 95