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How-to: Use Google Analytics to Track Your Online Marketing Campaigns

NTEN

You may already know you can use Google Analytics to track your Google AdWords campaigns. Generate the Tracking URL . Awhile back, I wrote about tracking click-throughs using query strings. Forget the technical details, because Google provides a tool you can and should use to create the tracking links for you.

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Guest Post by Allyson Kapin: Top 8 Social Media Tracking Tools

Beth's Blog: How Nonprofits Can Use Social Media

Add This: A widget that allows website visitors to share your content via 50 social networks and bookmark communities. tracks data such as click-through rates, geographic locations, etc. Google Grants: Google gives nonprofits $10K in-kind grants for their AdWords program. URL Shorteners: Bit.ly , Tinyurl , and Pagetweet.

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10 Tools and Strategies to Market Your Nonprofit on a Shoe-String Budget

Care2

Add This: A widget that allows website visitors to share your content via 50 social networks and bookmark communities. tracks data such as click-through rates, geographic locations, etc. Google Grants: Google gives nonprofits $10K in-kind grants for their AdWords program. Bonus points! Moderate* 7.

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The Ultimate Guide to the Google Ad Grant: 2020 Edition

Nonprofit Tech for Good

However, one area to note is that you must have conversion tracking set up as part of the application process. Have set up one or more “Goals” within Google Analytics for valuable actions that users can perform on your website (we will discuss this further in the “Conversion Tracking” section below) . This means that you: .

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