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Year Three as a Museum Director. Thrived.

Museum 2.0

I''ve now been the executive director of the Santa Cruz Museum of Art & History for three years. Over the past three years, we''ve tripled our attendance, doubled our budget, and, most importantly, established deep and diverse relationships with community members, artists, and organizations across Santa Cruz County.

Museum 49
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Does Your Institution Really Need to Be Hip? Audience Development Reconsidered

Museum 2.0

It was a local history urban scavenger hunt that sent teams of 2-5 people out into the city to track down as many historic checkpoints as they could over the course of an evening. We saw Race Through Time as an opportunity to share our mission around engaging with history with a new and highly desirable audience of young professionals.

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Meditations on Relevance, Part 3: Who Decides What's Relevant?

Museum 2.0

Who interprets the interests of the community and decides on the relevant themes and activities for the year? Community First Program Design At the Santa Cruz Museum of Art & History , we've gravitated towards a "community first" program planning model. It's rooted in the assets and needs of creative teens in our County.

Teen 20
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How Different Types of Museums Approach Participation

Museum 2.0

History Museums OPPORTUNITIES - History museums are in many ways the best-suited for visitor participation. As cultural anthropology has swung away from a vision of authoritative history and toward the embrace of multiple perspectives, there is potential for those stories to come from all over the place, including visitors themselves.

Museum 29
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Sheroes You Should Know: Inspiring Stories for #WomensHistoryMonth

EveryAction

Whether quietly spearheading some of the world's most groundbreaking scientific and medical research or not-so-quietly leading revolutions on the battlefield, our history is ripe with stories of ferocious, adventurous, enlightened, and persistent women. Gabriela Mistral. Katherine Johnson, Dorothy Vaughan, and Mary Jackson. Dorothy Arzner.

Story 133
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AAM Recap: Slides, Observations, and Object Fetishism

Museum 2.0

which followed a very strict formula that frustrated some participants who wanted to be treated like artists, not contributors to a data experiment. In the case of MN150, staff historians worked actively to verify and connect with contributors on any contentious topics. This was particularly true for Click!,

Slides 20
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17 Ways We Made our Exhibition Participatory

Museum 2.0

Helene Moglen, professor of literature, UCSC After a year of tinkering, the Santa Cruz Museum of Art & History is now showing an exhibition, All You Need is Love , that embodies our new direction as an institution. With one exception, no single activity cost more than $30 to produce/maintain. Some are conceptual (i.e.