Nonprofit Tech for Good

JUNE 8, 2011

Written for the June 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. Using a horizontal logo for your avatar. Unfortunately, many nonprofits upload horizontal logos to serve as their avatars, resulting in the obvious cropping of the images. Absolutely not! Craziness!

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Social Media Avatar Media Ratio 278

Nonprofit Tech for Good

NOVEMBER 21, 2010

Website: pancan.org. a mobile website, texting, mobile Apps, text-to-give, etc.? We are planning to launch a mobile version of our website in 2011. People can text HERO to 30644 to receive information about how they can get involved in the fight against pancreatic cancer. What is on your To Do List for 2011? (1)

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Cancer Los Angeles Social Media Action 223

Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. Add your nonprofit’s Twibbon/avatar to your Google+ Profile picture. Add the Google+ icon to your website, blog, and e-newsletter!

Google 213

Google Practice gMail Avatar 213

Nonprofit Tech for Good

JANUARY 3, 2012

Your supporters also want to see what your staff and working space look like – the human beings behind the avatar, if you will. In 2011 I had gotten in the very bad habit of listening to (mostly) CNN in the background while working… all day long. View your nonprofit’s website on a tablet and smartphone browser ASAP!

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Social Media Media Management Social 247

Nonprofit Tech for Good

APRIL 11, 2016

Launched in 2011, Snapchat is an image and video messaging app that is very popular with tweens and teens and increasingly Millennials and Gen Xers. Empowered by Square Cash , you can easily send digital payments to Snapchat Friends provided both of you have entered your debit card information in Shapchat Settings.

Mobile 100

Mobile Nonprofit Artist Social Media 100

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0:

Social Media 269

Social Media Social Chapter Media 269

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0:

Social Media 214

Social Media Social Chapter Media 214