How Online Fundraising, Gamification and Social Media Helped Raise over $2 Million Dollars in One Day
NetWits
MARCH 8, 2012
Giving Day’s) like those held in Minnesota, Colorado, Pittsburgh, Ohio and Texas have raised tens of millions of dollars and generated significant publicity for their nonprofit communities. More than 8,000 tweets using the #give2max hash tag and trended status on Twitter throughout the day in DC. One-day fundraising events (i.e.
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