Get Fully Funded

FEBRUARY 22, 2022

And if you don’t have a budget , that’s an even bigger problem!). Overspending on fundraising is NOT the problem I see most often in small nonprofits, though. But if free is a MUST, that’s a problem. Focus on one signature event, 10 grant proposals, and 1,000 new donors each year. Sometimes that’s ok.

Fundraising 132

Fundraising Charity Mail Nonprofit 132

Get Fully Funded

FEBRUARY 23, 2022

Yes, it is also the most effective channel for fundraising (including a higher ROI than events). You need to make sure that what you create actually solves a problem your potential donors want to solve! The important thing is to understand their problems as related to your expertise. Who is your donor and what do they need?

Question 69

Question Effective Donor eBook 69

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. Measuring engagement in social media as part of an ROI process is tricky, if not a bit controversial. What's the value of that?

Metrics 50

Metrics ROI Measure Content 50

Connection Cafe

JUNE 20, 2017

Return on Investment or “ROI”: This term is used by some organizations in place of the term “cost per dollar raised” and illustrates a similar concept. In a more global setting however, ROI has non-monetary objectives such as public awareness of a product or new sales leads.

Conversation 20

Conversation Giving Gift Charity 20