Neon CRM

JUNE 16, 2023

Personalize the ask In a study of email fundraising campaigns, we found that the emails with the highest engagement rates addressed the recipients by name and used “you” language, speaking directly to the recipient. An organization could segment their donor data to follow that structure, narrowing the criteria as a donor gives more.

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Map Donor Guide Newsletter 52

The Science Behind Engaging your Supporters

NOVEMBER 27, 2018

The Alliance Management Institute (AMI) is a capstone experience for students seeking the Certified Nonprofit Professional (CNP) credential. Within the wide-ranging program, structured by experience levels and topical areas, you can tailor a learning program specific to your interests. The Reading, Literacy and Learning Conference.

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Calendar Conference Las Vegas San Diego 111

Neon CRM

JUNE 7, 2023

Say you’re writing an appeal that will support your summer literacy program: Imagine a character that’s similar to people who have donated to that cause in the past. One area you can feel comfortable completely centering your donors is when planning the structure and supporting elements of your campaign. Here’s how.

email 96

email Fundraising Story Storytelling 96

Museum 2.0

JUNE 20, 2008

I heard from CEOs whose center is the only one in their entire country (Chile), educators who work with students who have never encountered a computer before entering the science center (South Africa), and web managers whose sites are locked behind federal government firewalls and draconian restrictions (Australia). Who's leading that charge?

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Reflection South Africa Guinea Museum 20