The Flickr Hold A Sign Meme: Protesting Wendy's Frosty Attitude Towards Animals
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 15, 2007
This technique is the " hold a sign meme " where you ask your community to send photos to flickr of you (or your animal) holding a protest sign. Here's some points: This is a great example of multi-channel marketing with integrating social media along with other more "traditional" internet tools like email.
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