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Measuring Social Media Outcomes Is Easier than Measuring Hurricane Strength

Beth's Blog: How Nonprofits Can Use Social Media

I grew up in a small town by the New Jersey shore in a house a block from the Atlantic Ocean that my elderly parents still live in today. With Hurricane threatening a direct hit and potential devastating damage, emergency officials called for a mandatory evacuation — something that hasn’t happened in many years.

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#GMN2016 Annual Conference| Observations from Day 3

Connection Cafe

As discussed in yesterday’s blog post , these results correlate to the research that we conducted while developing our outcomes measurement solution, Blackbaud Outcomes™. Dr. Ruesga began by acknowledging the tenth anniversary of Hurricane Katrina. The choices were Minimal/Basic; Developing; and Strategic/Integrated.

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Preparing for the Next Disaster: The Future of #crisisdata

NTEN

We opened ourselves up, invited communities, and created an expectation that asking for help in these spaces will result in real-life action. " Macon Phillips, special assistant to the President and director of new media for the White House, was a volunteer during Hurricane Katrina. Please bring them water."

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6 Reasons Why People Won’t Give to Your Fundraising Appeal Letter (and what to do about it!)

Get Fully Funded

And there are some common mistakes that nonprofits make in sending out a fundraising appeal letter that causes their results to tank. They don’t need to know all your statistics – in fact using more than one well-chosen stat can make people stop reading, which means they probably won’t give. The letter is too vague. So, stay on point!

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13+ Lovely Valentine’s Day Fundraising Ideas and Strategies for 2022

Whole Whale

To put this into context, here are some stats around other (non-Christmas and non-Thanksgiving) holiday spending: Mother’s Day: $23.6 To put this into context, here are some stats around other (non-Christmas and non-Thanksgiving) holiday spending: Mother’s Day: $23.6 Americans spent around $18.2 billion ( NRF 2017 Survey ).

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Win Back Your Lapsed Donors

Bloomerang

Gosh, I think I saw a stat earlier this week that said only 10% of disaster response donors continue with an organization, 10%. you know, when Puerto Rico had that hurricane, you know, that was huge here. Again, from what we’ve seen, most of them are retaining at a greater rate than the typical earthquake or hurricane disaster.

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[VIDEO] Best Practices for Recurring Donor Acquisition

Bloomerang

I mean, we’re used to hurricanes, tornadoes, you know, fires, wildfires. Like this dog, you’ve got to drive those results. And I know there’s a couple of new stats coming out very, very soon. And the reason why it’s so important is you can plan on the money being there. But you need to track it.

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