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8 Top Corporate Giving Trends to Watch in 2024 + Examples

Nonprofits Source

Businesses everywhere have noticed that they can make a bigger difference through their matching gift programs by simply matching at higher rates. With this initiative, companies donate to nonprofits where their employees regularly volunteer at an hourly rate. Companies Are Matching Employee Donations At Higher Ratios.

Trend 52
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How Text Messaging Has Revolutionized Giving

BoardAssist

When you consider that texts have a 45 per cent response rate , it makes sense for nonprofits to invest in expanding their SMS database. The average mobile pledge fulfillment rate is 84 per cent, which is aided by SMS reminders. Members open texts at a rate of over 4 times more than they open emails.

Giving 49
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Introducing the 2021 Classy Awards Leadership Council

Classy

She leads City of Hope’s evolving 100-plus year fundraising platform, all the while maintaining its status as a Charity Navigator 4-star rated organization .

Award 57
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[VIDEO] Best Practices for Recurring Donor Acquisition

Bloomerang

I mean, we’re used to hurricanes, tornadoes, you know, fires, wildfires. And what I’ve seen so far, every time monthly donors get an email, the open rates go up, the click-through rates go up. The other thing is the retention rates go up. Who would have thought we were in the middle still of a pandemic?

Donor 88