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Why You Need a Content Strategy

Forum One

The purpose of a content strategy is to map out the goals for your website and the content that will help achieve the messaging for each section. By mapping your business goals to your audience needs and seeing how your content can connect the two, you can craft an integrated, seamless experience for your audiences on your site.

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Which Social Networking Analysis Term Best Describes Virgin America?

Beth's Blog: How Nonprofits Can Use Social Media

I've been in Washington, DC for the Network Effectiveness and Social Media Strategy Map working session for Packard Foundation Grantees convened by Monitor Institute. This is a post to help me identify what I don't know about social network analysis and mapping tools with the hope that you'll fill in the gaps in the comments.

professionals

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Mapping funding for racial justice: A political imperative

Candid

Since 2010, Human Rights Funders Network (HRFN) and Candid have partnered on research that maps funding for human rights globally. For over a decade, our annual Advancing Human Rights research has mapped trends in funding for human rights, breaking down funding into three major categories: issues, strategies, and populations.

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Community colleges: A critical access point to higher education

Candid

In this blog, we examine who the players are in this space and look at what this funding picture means in relation to President Biden’s free community college proposal. . Under Candid’s taxonomy , we track funds supporting “community college education,” which encompasses funding both to community colleges and to their foundations.

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