Nonprofit Tech for Good

MARCH 17, 2020

You need to give your ads time to go through Facebook’s ‘learning phase’ : this is where Facebook finds the first 50 conversions from your ads, then builds a statistical model to find the rest of the people who will convert. Remove all the lower performing ads, and test different headlines on the best ads. It needs time to do this.

Test 325

Test Facebook Charity Profit 325

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 23, 2017

I’m a huge fan of Joan Garry’s blog and podcast. I consider the “Dear Abby” of the nonprofit world, dispensing practical and brilliant advice to nonprofits with her wonderful sense of humor. I’ll summarize her points here: Phase 1: What is the worst thing that could happen? Phase 4: Outline a Process.

Review 102

Review Leadership Guide Chapter 102

Bloomerang

FEBRUARY 1, 2022

Elizabeth Abel will explore the role of the board in elevating fundraising activity and discuss effective strategies to recruit, engage, and deploy diverse board members as fundraising ambassadors. Yeah, engaging those board members to be fundraising ambassadors. Is it okay if I go ahead and get this party started?

Leadership 60

Leadership Fundraising Gift Slides 60