Nonprofit Tech for Good

MARCH 17, 2020

You need to give your ads time to go through Facebook’s ‘learning phase’ : this is where Facebook finds the first 50 conversions from your ads, then builds a statistical model to find the rest of the people who will convert. Remove all the lower performing ads, and test different headlines on the best ads. It needs time to do this.

Test 327

Test Facebook Charity Profit 327

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 23, 2017

You will learn how deliver your elevator speech, work effectively with a board chair, deal with fundraising challenges, managing tips for staff and volunteers, crisis management, and leadership transitions. I’ll summarize her points here: Phase 1: What is the worst thing that could happen? Phase 3: What assumptions will be made?

Review 102

Review Leadership Guide Chapter 102

Nonprofit Tech for Good

FEBRUARY 5, 2021

Promoting a special fundraising campaign. Content that was originally static when created during the design phase probably wasn’t intended to change, but it may need to be updated for one reason or another. Notice the similarities of the layouts: they have a headline, a description, an impactful statistic, and a link.

Technique 327

Technique Design Websites Brain 327

The Fundraising Authority

MAY 8, 2021

After the first phase is approved, the next step is to build a basic Google Ads account and submit that for approval. Be sure to set up an ad for each keyword that includes that keyword in the headline and the description. The post Everything You Need To Know About the Google Ad Grant first appeared on The Fundraising Authority.

Grant 152

Grant Google Search Application 152

Bloomerang

FEBRUARY 1, 2022

Elizabeth Abel will explore the role of the board in elevating fundraising activity and discuss effective strategies to recruit, engage, and deploy diverse board members as fundraising ambassadors. Yeah, engaging those board members to be fundraising ambassadors. Is it okay if I go ahead and get this party started?

Leadership 60

Leadership Fundraising Gift Slides 60

sgEngage

FEBRUARY 20, 2024

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): Is our board on track for the public phase? The Public Phase In launching this final phase, timing is key.

Campaign 57

Campaign Tools Phase Accessibility 57

BoardAssist

DECEMBER 15, 2014

Direct mail is the most important fundraising and communications tool you have. Using the right envelope as a fundraising tool. Artwork: 80%; photos: 75%; headlines: 56%; captions: 29%, and very little text! (~Tom 12 point type is the minimum size for fundraising material. Don’t include fundraising brochure.

Mail 61

Mail Money Raise Tips 61