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Level Up Your Marketing with Analytics

Association Analytics

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Do you know what your most effective marketing channel is? In addition to the tools, a very important piece of successful marketing is Taxonomy & Metadata – the foundation of your marketing.

Analytics 169
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Developing staff technology skills in your nonprofit

NTEN

Digital Skillsets: An Imperative for Today’s Nonprofit Leaders — a white paper describing what skills executives need and how those connect to organizational effectiveness (free but requires you to provide contact info).

Skills 88
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Does Your Nonprofit Have A Social Media Work Flow?

Beth's Blog: How Nonprofits Can Use Social Media

Having a good social media work flow also depends on another practice area “Listening” and the specific indicator of brand monitoring. You can see the relationship in the white paper “ play book ” from Radian 6, a monitoring platform. Image from Steve Heye. So, how exactly do you craft one?