5 Research-Backed Lessons on Major Gifts Fundraising
Connection Cafe
SEPTEMBER 27, 2017
Last month, the Blackbaud Institute released a report entitled “ Share of the American Wallet ,” which uses the Bureau of Labor Statistics’ Consumer Expenditure Survey data to explore how demographic attributes and discretionary spending patterns relate to philanthropy. The study provides useful and interesting insights on general philanthropic trends across the United States and confirms common wisdom about the anecdotal characteristics of our industry’s best donors.
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