Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 29, 2008

.  In that post, he describes one technique - make yourself a public case study.    So, in that spirit,  I'm sharing my presentation from last week which is a case study of my blogging ROI.  And once you jump into social media, how do you track and measure success?    They follow below.

Digg 88

Digg ROI Twitter Slides 88

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 7, 2009

Take her ROI and Measurement list. number of Facebook fans, Twitter followers, Digg links, Delicious bookmarks, and referrals from social media sites, plus existing website traffic). Make a note of ROI benchmarks. Tags: socialmediametrics ROI. Photo by Caveman92223. Make a note of the obvious numb ers.

Social Media 50

Social Media Media Social ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It uses sources such as how many delicious bookmarks, incoming links, how many times mentioned on Twitter, how many comments, etc. Should There Be A Social Actions Category on Digg? Social Media ROI: Compare With Paper.

ROI 50

ROI Widget Metrics Cambodia 50