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10 Email Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). This is the second post in a year-long blog and webinar series called 101 Best Practices for Nonprofits , written and presented by Heather Mansfield.

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The Frogloop Interview: Sheeraz Haji - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

While spam is worse than it’s ever been, email continues to be the key to successful online fundraising programs – that’s a bit of surprise. I kept worrying that email would be replaced by something else – RSS feeds, mobile, IM or some other form of communication we had not yet experienced.

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The Frogloop Interview: Sheeraz Haji - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

While spam is worse than it’s ever been, email continues to be the key to successful online fundraising programs – that’s a bit of surprise. I kept worrying that email would be replaced by something else – RSS feeds, mobile, IM or some other form of communication we had not yet experienced.