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AFP ICON 2023 Recap

Qgiv

In their research project “Exploring the Love Language of Fundraising,” Jen and Adrian are uncovering how often the nonprofit sector focuses on money within their messaging – “Your gift can” or “Thank you for your donation” – which establishes a transactional relationship with them. They also uncovered how “It’s not about how we talk to them.

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Understanding What Motivates Millennials to Give to Your NPO

NonProfit Hub

Understanding the new up-and-coming generation is a little like learning a new language—and I’m not just talking about deciphering their slang. And we need to do so in their language. When I was that age, going to the mall was “totally tubular.” For Boomers, it may have been “just swell” (if malls had existed then).

NPO 76
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PostSecret: Lessons in Meaningful User-Generated Content

Museum 2.0

Each secret can be a regret, hope, funny experience, unseen kindness, fantasy, belief, fear, betrayal, erotic desire, feeling, confession, or childhood humiliation. And the responses are beautiful, both in language and composition. Across age, gender, continent, language, the PostSecret viewers see the same desires and troubles.