article thumbnail

How Nonprofits can Use Analytics with Advocacy

Connection Cafe

In this blog post, I want to discuss two big themes from chapter 1 of the book. pages 5-11 of chapter 1). A Twitter trending hashtag or viral video can put a topic on the media agenda, creating a spiral of attention that spreads your message far beyond its traditional audience. pages 13-18 of chapter 1).

article thumbnail

Tagged Again. Media Consumption.

Beth's Blog: How Nonprofits Can Use Social Media

This meme is on media consumption. This meme was started by Jeremiah Owyang , calling it "media consumption diet." I tend to sit on the couch and also watch video on the web. If there is a book I really really really want, I search for freebie chapters on the Web or use the search inside feature in Amazon.

Tag 50
article thumbnail

How the Parkland Students are Changing the Rules for Advocacy Nonprofits

Connection Cafe

We send out action alerts, blog passionately, share petitions on Facebook and upload videos highlighting the stakes involved in our various policy fights, all intended to spark people to take action. From policy language to video how-to’s, your organization should prepare content before you need it.

Student 38