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Hype vs. Reality: What digital channels are the most effective in 2010?

Care2

NOVEMBER 17, 2010

There is a lot of hype around new digital channels, but little evidence is published to back this up. Here is the evidence from one global campaign in 2010 to demonstrate how different digital channels compared. This meant it was an amazing opportunity to run an integrated multi-channel global campaign.

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Hype Channel Digital Jordan 64
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10 Tips to Jumpstart Your Nonprofit Social Media Plan

Connection Cafe

SEPTEMBER 23, 2010

Author: Jordan Viator. Test your messages – use different messages and calls to action, track trends and iterate the most effective techniques. Integrate – as in, integrate social media with other channels such as email, direct mail, web content and offline activity to maximize success.

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Social Media Tips Media Social 54
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