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Hype vs. Reality: What digital channels are the most effective in 2010?

Care2

There is a lot of hype around new digital channels, but little evidence is published to back this up. Here is the evidence from one global campaign in 2010 to demonstrate how different digital channels compared. I hear the questions every week: "Should we start with Facebook or email?" Should we use Twitter and Mobile?" "Is

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10 Tips to Jumpstart Your Nonprofit Social Media Plan

Connection Cafe

Author: Jordan Viator. Test your messages – use different messages and calls to action, track trends and iterate the most effective techniques. Be authentic, be yourself – supporters care about you and your cause, so don’t get caught up in the celebrity spokesperson hype if it doesn’t make sense for you.

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The Real Housewives of Social Media: Cooking up Recipes for Nonprofit Success

NTEN

Neff and Jordan Viator -- had the great opportunity to lead a session entitled " The Real Housewives of Social Media " Funny Photoshopped pictures were displayed of us, we sported aprons to hype the theme, and we shared information and case studies on various aspects of social media campaigning. BAM, time to tell the story.