Whole Whale

SEPTEMBER 8, 2023

Key Takeaway #2: Spotlight Your Mission as the ‘Hero’ In the book, Ogilvy realized in a flash of insight that taste was irrelevant for whiskey – it was brand image alone that motivated purchases. A charity combating homelessness should feature stories of providing shelter, not just cute mascots.

Lesson 59

Lesson Fundraising Digital Test 59

Bloomerang

SEPTEMBER 3, 2021

Donors who follow you on social media have opened up a channel for personal, one-on-one interactions with your organization that you can’t get through other channels. . Chances are, you had a flash of recognition during the second interaction you had with the product. . Social media followers who interact with your nonprofit.

Donor 114

Donor Guide Tips Retention 114

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 18, 2007

Here's just three people/content connections on this topic that I found from Technorati search: A search on "tags" lead me directly to a YouTube channel from the Youth Health Alliance and a series of youth-created videos on nutrition, including the one above that explains why it is better to drink green tea versus software drinks.

Remix 50

Remix Professional Technorati Wiki 50

Bloomerang

FEBRUARY 1, 2022

So I’m Kari, and my background is kind of a little bit different than Jackie’s, where I’m more of the communication side, so holistically, how do you communicate with your donors, and what is that specific offer or message, and which channels do you need to use to reach those people. Jackie: Yes. Because this matters.

Donor 64

Donor Disaster Gift Puerto Rico 64