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Boosting Your Association's Revenue with Attractive Microcopy

Association TV

Microcopy is any short bit of text on a website or app. There are tons of different instances of microcopy on any given site, like: Form elements including input fields, placeholder text and buttons. If your website is the restaurant, your microcopy should be your flashing neon bathroom sign (Not literally of course).

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Prioritizing Your Web Marketing Budget - What Slice of the Pie Should Social Media Get?

Beth's Blog: How Nonprofits Can Use Social Media

Geoff Livingston live blogged the Network Solutions Solutions Stars Video Conference -- by a team of Internet marketing and social media rock stars.    I kept wanting to blend them. tags: socialproducts internet ). Homebase: Home base is your website and it could also be your blog or both.

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Kevin Danaher of Global Exchange Talks about the Global Citizen Center

Have Fun - Do Good

We have raised enough to go this far, and develop a web site, and materials, and a video, and some staff and outreach, and we have got 100,000 square feet of office tenants lined up. There are groups that are saving the whales, groups that are doing web site development. Our business plan is over 100 pages.

Global 40