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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

This runs counter to short-form trends on TikTok, Twitter, and YouTube that occupy our attention. For example, long-form storytelling may still convert better than short snippets – the current long-form podcasts that top business charts are showing this. Blend time-tested principles with bold new applications.

Lesson 59
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NTEN and TechSoup Webinar: Share Your Story - ROI and Social Media - Slides and Notes

Beth's Blog: How Nonprofits Can Use Social Media

It is a flow chart that calculates business performance taking into account not only whether the company had a profit, but whether that profit was good enough relative to the assets it took to generate it. Over those 80 years, the chart has been polished, refined and so deeply embedded in business thinking. Document on the fly.

ROI 50
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How to Choose a CRM to Support Your Fundraising Efforts

OneCause

More likely, your revenue pie consists of its own unique blend of all the above. As you plan for your future fundraising strategies, start by taking a look at your current revenue pie chart. Look ahead 5-10 years and determine which pieces of the pie are likely to grow, based on giving trends and your strategic plans.

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