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Guest Post by Steve MacLaughlin: Creating a Social Networking Strategy (Part 0)

Beth's Blog: How Nonprofits Can Use Social Media

Submitted by Steve MacLaughlin, publisher of Connections For a while now I've been talking with a lot of nonprofits about using social media and social networking in their organizations. many organizations are initially focusing on using social media as a communication and awareness tool. Social networking matters.

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How Much Time Does It Take To Do Social Media?

Beth's Blog: How Nonprofits Can Use Social Media

By making a human connection with people online, you can influence their perception of your brand and help them find meaningful, relevant ways to support your mission. Generate Buzz: Your raising your organizations profile and spreading awareness of your organization's programs or campaigns.

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10 Questions to Get You Started Using Social Media for Your Nonprofit or Do-Good Project

Have Fun - Do Good

What is the goal I'm trying to achieve by using social media? Raise awareness? Are they new members, or your tried and true supporters? You may be able to achieve your goal, and reach your audience simply by commenting and participating on social networks that already exist. What social media tool(s) should I use?

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Generating Buzz: Using Social Media to Drive Website Traffic

NTEN

As social media grows in popularity, one fact cannot be ignored: if used well, it can generate impressive amounts of traffic and increase engagement around your cause or organization. I set her on the path to join all of the major and up-and-coming social media sites like StumbleUpon , Digg , Reddit , Delicious and Mixx.

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Social Media 101 TweetChat Recap: Tagging

Tech Soup

One tagging tool that is overlooked as a nonprofit resource is social bookmarks. Social bookmarks are used to listen, track news, follow a topic, and receive updates. Social bookmarking sites include well-known sites such as Delicious, Digg, Stumbleupon, Reddit, and Technorati. The campaign. The campaign.

Tag 61
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NpTech Tag Summary: Chimp Personality, Convio Open API, and More

Beth's Blog: How Nonprofits Can Use Social Media

In " The Social Web Ain't Rocket Science " Worldchanging blogger Jon Lebkowsky reminds us that blogs, wikis, and social networking sites may not be appropriate for all nonprofits and that hype and pressure shouldn't drive adoption decisions or they may not be successful. I wholeheartedly agree !

Convio 50
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How To Think Like A Nonprofit Social Marketing Genius: What's Your Brilliant Thought?

Beth's Blog: How Nonprofits Can Use Social Media

Social Media and social networks allow for the quantum effects, paired elements at a distance. And another multiplier comes from Network Theory (not Einstein directly but building on physics and mathematics) which shows that a network strength is in its Weak ties / Loose connections. Especially in this economy.