Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2008

To top it off, I did an interview with Wendy Harman from the Red Cross about her recent experience using Twitter and other tools to spread buzz for campaign - Social Media Roadblock. We also encouraged people to change their avatars (see above). I'd try to figure out how in the world to measure how many people changed their avatars.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

As an outside observer, the lessons that I took away from this effort were: Having people change their avatar to a pea photo gave a visual clue to the campaign and helped it spread. Connie Reece shared some insights in this interview and you find more links to case studies and post campaign reflections here.

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Analysis Twitter Giving Lesson 87

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2008

Jonathon Coleman's Twitter Avatar. Luckily enough, one of the most interesting parts of engaging in social media is how you can measure just about everything that you do. So each time we complete a major effort on these social media venues, we measure our results and report back on our progress. The case I???m

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Social Media Green Digg Stumbleupon 62