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22 Email Ledes That Always Work!!

M+R

That catchy alliteration makes him sound like a comic book character, like Clark Kent or Lois Lane, Peter Parker or Bruce Banner. Focus on one sense at a time Conjure a specific time and place by focusing on ONE sense — sight, sound, smell, taste — and draw the reader in with an evocative physical description. Still reading?

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Mobile Fundraisers: Explore Best Practices & Campaign Ideas

Qgiv

When it comes to text communications, crafting targeted messages to a specific audience is the most sure-fire way to ensure the recipient will respond positively. This is because you know that the texts you’re sending are relevant to the specific audience. Segment your messages. This is called segmentation.

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Understanding Why People Give (hint: it’s not what you think!)

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This is a ready audience for altruistic appeals. We see this a lot after natural disasters when hundreds of thousands of people need aid. That sounds good, right? Additional Information 3 Psychological Triggers That Can Help You Win Donations [link] The post Understanding Why People Give (hint: it’s not what you think!)

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