Bloomerang

JULY 26, 2021

If you’re doing this on your own, it’s a good idea to ask a few friends or volunteers who know nothing about your organization to serve as user guinea pigs. . You should pay careful attention to where the points of friction are that may cause a would-be donor to abandon their donation. Is it optimized for mobile devices? .

Strategy 142

Strategy Online Fundraising Plugin 142

Amy Sample Ward

NOVEMBER 23, 2011

Pay attention to your community. Organizations that joined Facebook early on endured the “price of early adoption”—they were the guinea pigs for a platform that was still figuring out just what to do with this form of user. It’s the same with any platform. If they are using the tool, then join them. The Price of Early Adoption.

Social Network 165

Social Network Network Strategy Social 165

Connection Cafe

OCTOBER 21, 2013

If you think 5-8 participants won’t be enough for some stakeholders, show them one video clip of your testing where a participant says, “Um… I guess at this point I’d leave the website (without making a donation)” If that doesn’t get their attention, invite them to watch a round of testing personally.

Guinea 37

Guinea Test Donation Blackbaud 37

Bloomerang

NOVEMBER 20, 2021

We are competing for attention at a level we have never seen in our lifetimes. But, and here’s the key, cause me to feel something when you do that. If we are competing for attention, we want to compete for also the kind of feelings that people are feeling when they’re thanked and stand out in the crowd. .

Video 89

Video Fundraising Louisiana Minnesota 89

Have Fun - Do Good

JUNE 19, 2006

I am going to be posting the interviews each day this week, so if you know someone who would be inspired by interviews with people working for positive change, please pass them on. They are to varying degrees of important events at different corporations, but CitiGroups is actually quite a celebrated event.

Podcast 40

Podcast Interview Action Network 40