Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

I recently had a chance to discuss social media strategies with members of our Target Analytics Customer Advisory Board. An article in the Washington Post notes that "fewer than 1% of those who have joined a cause have actually donated money through [the Facebook Causes] application." Silo Syndrome And just like with Web 1.0,

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Tech Soup

MAY 3, 2011

The Open Graph integration creates a Facebook Fan Page for all new causes, and integrates analytics. You can also go to our application homepage. A: We have 150,000,000 installs on the FB application. I was most recently at Digg. There are no PR nightmares like we faced monthly at Digg. Nonprofit Support.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2009

Here‘s what worked: We built analytics into the process. We used bit.ly (to track viral spread), Google Analytics (for goal conversions), Paypal audit accounts (to see donation amounts) and Clicky (for real-time web analytics.) Set up Reddit, Digg, and other social news aggregators. Define analytics goals better.

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