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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

” For nonprofits, this shows the value of thoroughly researching your donors’ demographics, history, and motivations before crafting appeals. A charity combating homelessness should feature stories of providing shelter, not just cute mascots. A relatable human voice connects. Helping real people should be the star.

Lesson 59
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Guest Post: Community and Civic Engagement in Museum Programs

Museum 2.0

Writing my masters thesis for Gothenburg University’s International Museum Studies program while also working four days a week as the Director of Community Programs at the Santa Cruz Museum of Art & History this spring was certainly a challenge but also an incredible opportunity.

Museum 49
professionals

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Big Vision Podcast: Steve Williams from POWER

Have Fun - Do Good

Just from my understanding of history and my understanding of politics, the best way of actually being able to improve the living conditions of low income, oppressed people is for those people to come together and take their destinies into their own hands. Britt Bravo: Have you always done this kind of work? I was hooked from that moment on.

Podcast 40
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450 Email Subject Lines From End of Year Fundraising

Connection Cafe

Subject Line Analysis. Be part of our heroic history. Sinatra: Voice for a Century. Thank you – we’ll end pet homelessness, the seal hunt, and more. Your voice is needed — Refugee Resettlement vote approaching! And the best way to find the right number is to test. JUST RELEASED: Triple MATCH!

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